The Team behind Fitstrap

Fitstrap is a team of innovative and future-oriented people who want to create something useful and sustainable for people.


Keyanoush Razavidinani

Co-Founder & CEO

Keyanoush has more than 10 years of experience in fitness and posture-related health. He finished his Master’s in electrical engineering at the RWTH Aachen University. Through his work in Silicon Valley and in various institutes of the RWTH Aachen University, he gained deep experience in Sensor technology.

Dr.-Ing. Roland Fischer

Co-Founder & CTO

Roland studied mechanical engineering with focus on production technology for microsystems at RWTH Aachen University. In addition, he finished his PhD in electrical engineering in the field of intelligent sensor (medical implant) technology. Roland is an expert in the development of sensor systems and product, project and quality management with over 10 years of experience. Roland has also been active in the fitness sector for over 14 years.

Larissa Schmied

Co-founder & COO

Larissa studied Business Administration at the RWTH Aachen University with a focus on start-ups. Before studying, she worked at the ROBINSON Club Agadir as a fitness animator and gave several fitness courses. She combines a sporty and business background.

Summer 2019 – Idea was born

During training it is very difficult to objectively monitor and measure your own performance. So the idea of Fitstrap was born.

End of 2019 – Fitstraps‘ first sponsoring through EXIST and patent pending

Exist has enabled us to take the development of Fitstrap a giant step forward and focus on customer acquisition.

Beginning of 2020 – Prototyp testing

Prototype version 5 was given to our partners and test customers. Together we continue to develop Fitstrap to the costumers needs.

Summer 2020 – Kickstarter

In August 2020 we launched our Kickstarter campaign and canceled it in the same month to adapt the sensor even more to customer needs.

March of 2021 – Product certified and Product Launch

Our goal for march 2021 is to bring Fitstrap to the market and make our solution available to everyone! if you want to join us on our journey, subscribe to our newsletter or follow us on Facebook or Instagram!

Our Partners